Sports cards haven't been holding their own for years now. But they are stackable -- that is, I can put a lot of material in a small space, and space in the store is a premium, so I figured I might be able to make it work. The idea has been to slowly sell the backstock, buy it at sale prices as often as possible, and put a bit of money into new cards each year. Just keep it going.
Part of it, I think, is that I'm just stubborn. Sports cards at one point were 85% of revenue. Yes, you read that right, 85%.
When it went bad, it went bad quickly and permanently. Like 25 years ago.
It's a completely dysfunctional industry. People who hope that it will someday come back are kidding themselves.
The profit margins are laughable. The Suggested Retail Price is about 15 to 20% above cost, or less than half just about anything else in my store. I put them at about 10% higher than that, and explain to card customers that I simply can't carry them otherwise.
Well, last Thursday I had two sports card customers who were a "problem." Unpleasant.
That was it. I decided it was time to pull the plug.
So all sports cards (and non-sports cards since I'm eliminating the racks too) are going to be 50% off until they are gone.
This does not include 'game cards' like magic.
It's finally time to move on.
5 days ago