"You weren't open on Sunday," a regular customer said, exasperated. "I always think that businesses that aren't open 7 days aren't doing well..."
As you can imagine, this sent daggers into my heart. As I feared.
"Then again," he says, "Owners who work 7 days a week also worry me. They start to look like their businesses."
That made me laugh. "...start to look like their businesses...."
Despite feeling somewhat overwhelmed, despite the one day off not quite being enough, I'm going to go to the end of the year, and if I do that, it makes sense to go until next summer. I keep looking at this simple fact: my profits equal my former employee wages.
And I've loved having that cash in my accounts, both as a rainy day fund and as a cash-flow enabler.
Beside, hiring someone right now wouldn't help with the stress one bit. In fact, for the first few months it would ADD to the stress. It's only until after they are accustomed to the store that employees help relieve the burden instead of adding to the burden.
The whole 'expert' stock brokers thing is giving me a giggle.
Now that all the optimists have joined the pessimists, a few of the pessimists are becoming optimists, and being accused by the former optimists of being optimists while most of the pessimists remain pessimists and newbies like me see nothing but pessimists with a few optimists who used to be pessimists.
Or something like that.
Meanwhile, most of the pessimists see everyone else as optimists and most of the optimists see everyone as pessimists. Whereas I, who be a newbie deluxe, see almost exclusively pessimists who are having cognitive dissonance recognizing that all the former optimists have joined them as pessimists and therefore the former pessimists are no longer contrarians.
That about right, Jesse?
4 days ago